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Business Details
10 Years
experience
Award-Winning Independent Estate Agents in Canary Wharf
Proper Local is an independent estate and letting agency established in 2016, serving Canary Wharf and surrounding areas. Our team combines 20 years of industry experience with intimate local knowledge, offering fixed-fee services for property sales, rentals, and management. We prioritise transparency, having pioneered honest valuations and single-point client contact. Recognised by Feefo's Platinum Trusted Service Award and the Best Estate Agent Guide, we maintain accreditations with Client Money Protection and The Property Ombudsman.

Our approach focuses on personal service, leveraging professional photography and targeted marketing to maximise property visibility. With offices in E14, we serve areas including Limehouse, Isle of Dogs, and Royal Docks, combining local expertise with national standards.
Services
Property Sales Property Lettings Property Management Property Valuations Area Guides
Details
  • Year established: 2016
Highlights and features
  • We offer 20 years of local property expertise in East London
  • Our fixed-fee structure guarantees no hidden charges
  • Personal service with one dedicated contact throughout transactions
  • Holding Feefo's Platinum Trusted Service Award since 2021
  • Mandatory Client Money Protection scheme members since 2016
Associations and certifications
  • Feefo
  • The Property Ombudsman
  • Client Money Protection
What people say
Award-winning service Transparent fixed fees Exceptional personal service Local market expertise Reliable communication
Services
Property Sales
Our fixed-fee property sales service combines local market knowledge with professional marketing. We offer honest valuations, single-point contact, and comprehensive support from listing to completion. With expertise in E14 properties ranging from period homes to modern apartments, we ensure competitive pricing and maximum exposure through major property portals.
Property Lettings
Specialist rental services covering property valuation, tenant sourcing, and compliance management. We provide realistic rental assessments, professional property presentations, and thorough tenant referencing. Our local expertise ensures optimal positioning in competitive East London markets while maintaining landlord protections and regulatory compliance.
Property Management
Comprehensive property management covering maintenance, tenant relations, and regulatory compliance. Our proactive approach includes regular property inspections, prompt repair coordination, and detailed financial reporting. We specialise in managing residential portfolios in Canary Wharf and surrounding areas, ensuring landlord peace of mind and tenant satisfaction.
Property Valuations
Accurate property valuations based on current market data and comparable sales. We offer both sales and rental valuations with strategic recommendations for property presentation. Our local expertise ensures realistic pricing that balances owner expectations with market realities while maintaining complete transparency.
Area Guides
Detailed local area guides covering E14 districts including Limehouse, Isle of Dogs, and Royal Docks. These resources provide insights into local amenities, transport links, and community characteristics. Designed to help property owners and tenants make informed decisions about East London locations.
People
Christian
Founder & Director
With 20 years' experience in property, Christian established Proper Local in 2016. A former recruitment consultant and business owner, he brings hands-on expertise in property transactions and local market knowledge for East London areas.
Theo
Finance Manager
Managing the company's financial operations, Theo ensures transparent accounting practices. With experience in hospitality, retail, and charity sectors, she provides financial oversight while supporting client service operations as part of the family business.
Marija
Property Manager
Specialising in property management, Marija handles maintenance coordination and tenant relations. With prior experience at major estate agencies, she brings problem-solving expertise to residential property management across the E14 area.
Natalie
Viewings Coordinator
Supporting client inquiries and property viewings, Natalie combines teaching experience with property sector knowledge. A lifelong East London resident, she provides local insights while managing client interactions and property presentations.
Questions
What areas do you cover as local estate agents?
We specialise in E14 postcode areas including Canary Wharf, Isle of Dogs, Limehouse, Blackwall, Poplar, and Royal Docks, with detailed local knowledge of market trends and property types.
How do your fixed fees compare to traditional agents?
Our transparent fixed fees start at £6,000 (inc VAT) for sales and £2,500 (inc VAT) for lettings, avoiding percentage-based charges that can exceed £10,000 for typical E14 properties.
What property types do you handle?
We manage diverse properties from period homes in Limehouse to modern apartments in Canary Wharf, including warehouse conversions and contemporary developments across East London.
How do you market properties effectively?
Properties feature professional photography, detailed floor plans, and video tours across Rightmove, Zoopla, and On The Market, with targeted marketing to reach qualified buyers and tenants.
What accreditations do you hold?
We maintain Client Money Protection, The Property Ombudsman membership, and Feefo's Platinum Trusted Service Award, demonstrating our commitment to industry standards and client protection.
How do you support landlords?
Our property management services include rent collection, maintenance coordination, and compliance support, backed by local market expertise to maximise rental returns and tenant retention.